Last updated: October 2026
This policy explains what personal information Short Run Design Ltd (“we”, “us”, “SRD”) collects when you visit shortrundesign.com or buy from us, what we do with it, and your rights. We keep it short and plain because we are a small business and we only want the information we need.
Who we are
Short Run Design Ltd is a company registered in England and Wales (company number 16900189), based at C/O Fitton & Co, Callis Mill, Woodland View, Hebden Bridge, HX7 6PJ, United Kingdom. We are the data controller for the information described here. You can contact us at hello@shortrundesign.com.
What we collect
- When you order: your name, delivery and billing address, email address, phone number (if you give one), and what you bought. Gift messages are kept with the order.
- When you pay: payments are handled by WooPayments, which is powered by Stripe. Your card details go directly to them. We never see or store your full card number.
- When you contact us: your name, email address and message if you use our contact form or email us.
- If you join our mailing list: your email address and name, and whether you opened or clicked our emails.
- When you browse: technical information such as your IP address, browser, device, pages viewed and how you arrived, collected through cookies and similar tools (see below).
- If you create an account or leave a comment: the details you enter, plus your IP address and browser details to help prevent spam.
How and why we use it
- To fulfil your order (take payment, pack, post it, deal with returns and refunds). Legal basis: contract.
- To keep our accounts and meet legal obligations, including tax records. Legal basis: legal obligation.
- To answer your questions and give customer service. Legal basis: legitimate interests.
- To send our newsletter if you have asked for it. You can unsubscribe at any time using the link in any email. Legal basis: consent.
- To understand how the site is used and to advertise our products, using analytics and advertising cookies, only if you accept them in the cookie banner. Legal basis: consent.
- To keep the site secure and prevent fraud and spam. Legal basis: legitimate interests.
We do not sell your personal information.
Who we share it with
We only share what is needed, with companies that help us run the shop:
- Stripe and WooPayments (payment processing and fraud checks)
- Our hosting provider, SiteGround, and the website tools that run the shop, including WooCommerce, Jetpack and Wordfence (security)
- Delivery companies and the Royal Mail, so your parcel reaches you
- Xero (accounting) and Metorik (order reporting)
- Mailchimp (email newsletters), if you subscribe
- Google (Analytics and reCAPTCHA spam protection) and Meta (advertising measurement), if you accept the relevant cookies
- Our professional advisers, and public authorities where the law requires it
Some of these companies are based outside the UK, including in the United States. Where that happens we rely on the safeguards the UK GDPR allows, such as the UK data bridge or approved standard contract terms.
Cookies
We use a cookie banner to ask for your consent to non-essential cookies. Essential cookies keep the basket and checkout working. Analytics and advertising cookies only run if you accept them. Our Cookie Policy lists every cookie, what it does and how long it lasts. You can change your choice at any time using the cookie settings link on the site.
How long we keep it
- Order and invoice records: 6 years, to meet tax and accounting rules.
- Customer service emails: up to 2 years after we last spoke.
- Mailing list details: until you unsubscribe.
- Comments and contact form messages: as long as they are useful, then deleted.
Your rights
Under UK data protection law you can ask us to: see the information we hold about you, correct it, delete it, limit or object to how we use it, or give you a copy in a portable format. Where we rely on consent you can withdraw it at any time. To use any of these rights, email hello@shortrundesign.com. We will reply within one month.
If you are unhappy with how we have handled your information, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113.
Changes to this policy
If we change this policy we will update the date at the top of the page.